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  When you use storytelling in retail, it helps shoppers quickly become engaged. In retail sales, that is especially important because  people are loyal to people , not products. And during Covid-19, they want to escape the news. The purpose of storytelling in retail is to invoke an emotion and use it to influence the customer's decision about buying. Storytelling helps people connect with success, fame, prestige, a revelation - you name it. Everything but logic You know how you feel when you hear those words,  “Once upon a time…”? You are open to possibilities… To magic… To wonder. Just like a child, when you tell a story to an adult, you engage the heart which leads the buyer up into the highest level of the brain, the prefrontal cortex; it is the  Wonder  part of the brain. It is where we are most happy, most comfortable, and most open to new ideas. People remember stories while they forget facts. That's important when you're  Selling . But sales associa...
  Everybody loves stories, right? When we were kids we fell asleep listening to them, when we were teens we fell in love with their help, and even as adults we still like a good story. Storytelling is not just for tucking children at night, it’s also for big brands that want to attract shop pers and turn them into loyal customers.  When we listen to a story, we are automatically sefareshrooz.ir transported to another world, time, or space. Our brain reacts to the story and that makes it easier for us to remember the story and to get emotionally attached to it. Just like in a novel, when you end up having a crush on the main character.  We also tend to pay attention to different facts or stats that are inserted in the story narrative. The science is here to back us up: Neuroscientists discovered that   light up when we are listening to a story.  This is why you, as a brand, need to know how to master the art of storytelling in retail.  Why is storytelling i...
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  4 Stunning Examples of In-Store Storytelling 02/21/2019 Competition in the retail industry gets stronger every year. Not only are there rival brands to contend with, but competing sales channels. E-commerce and subscription services are especially strong channel-level competitors. In order to keep up, brands must continually give shoppers reasons to come into the store and shop instead of choosing what they may see as a more convenient way to buy. Shoppers look for when they consider going to a brick-and-mortar store: a seamless omni-channel experience, in-store digital enhancements that increase convenience, and a personal connection to the brand. A seamless omni-channel experience is critical for those who may interact with your store brand both on- and offline. Keeping everything uniform prevents confusion and reinforces your brand messaging. In-store digital enhancements include price and inventory checkers, coupon dispensers, and more. These make it easy for shoppers to...
  As student leaders it is imperative that young people develop as communicators in order to effectively spread a message. This speaker training program challenges students to step outside of their comfort sefareshrooz.ir  zone to grow as a public speaker in order to build a movement of supporters sefareshrooz.ir at their schools and in their community. This speaker training will be led by a LYL mentor where students will develop a variety of public speaking skills. Students will learn about the power of storytelling,  how to communicate your purpose, presenting the facts, how to tell a story, the importance of knowing your audience, the development of pace and inflection, how to present impact, and the significance of a call to action.   This week on   we’re joined by Storyteller and Founder of , Todd Miechiels. Todd has a passion for helping the Church tell better stories more often. In this episode, we discuss the power of storytelling and introduce an ...
  Article Writers  That Have An Impact Why Articles? Watch a short video that explains why articles are important. Need more convincing? Read this article to lea When it comes to getting great search engine rankings, content is king. Fresh, original content helps your website rank higher on search engine result pages (SERPs), like Google. Higher rankings naturally drive more traffic to your website and in turn your business. However, writing content that is not only original, but also industry specific and conversion optimized is a task in itself. Several article writers can create good content, but not everyone can fit in high performing keywords into an article without compromising its readability. This is where our seasoned article writers are a cut above the rest: hire article writers that have created  sefareshrooz  all kinds of articles for various industry niches. Your requirements; be they quality related or time bound, are a priority with our article writing...